July 4, 2025

'The Soft Launch'

Backstage San Francisco, California

Casting a high-energy, cinematic 30–45s promo for Known, an AI matchmaking startup, to promote an upcoming “Soft Launch Block Party,” an invite-only, city-wide social experience. Think: urban, sexy, HBO pilot energy meets Black Mirror minimalism. The film follows several singles across SF receiving mysterious Airdrops that lead them to a secret party — but only after taking the call. 3-4 lead roles. All must feel authentic, charismatic, expressive, and visually compelling on camera.

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